Barbara Babb has been a registered nurse for more than twenty years. In 1984, she joined an emergency helicopter service and began applying her skills and expertise to the care of trauma victims. All too often, Barbara's job entailed trying to save the lives of teenage drunk driving victims. Barbara is still working to save lives, but now she's doing it in high schools across America. In 1985, she assembled a factual presentation, based on true stories about her experiences, to underscore the consequences of underage drinking and drunk driving. Barbara's presentation is part of Anheuser-Busch's “Make The Right Call” program to help stop underage drinking before it starts.

Barbara does not lecture students, she simply tells them what she saw and uses slides of real accidents to stress the importance of making good decisions. Barbara tells teenagers that they have the power, as well as the responsibility, to make smart choices. Her aim is to dispel the invincible “it can't happen to me” attitude and drive home the fact that underage drinking and drunk driving are serious issues with serious consequences. She delivers her message to more than 50,000 students each year.

For her efforts, Barbara received the 1997 National Commission Against Drunk Driving's 13th Annual Education and Prevention Award. She also received a Distinguished Public Service Award from the U.S. Department of Transportation in 1988. She has participated in a White House briefing on drunk driving, served on the Missouri Seat Belt Coalition, and was appointed a member of the State of Missouri's Task Force on Driving while Intoxicated.